Survey of 7,200 adults finds 7% have experienced AI-generated image-based abuse
The RMIT-led study, done with Google researchers across the US, UK and Australia, found men reported it at more than twice the rate of women, while women reported worse impacts.
Why it matters
Most debate over sexual deepfakes has centred on celebrities; this survey measures how far the harm reaches ordinary adults. Across more than 7,200 people in three countries, about one in 15 had an intimate image created, shared or threatened without consent, and almost 87% of them reported effects on health, relationships, work or money. Lead author Nicola Henry argues it supports Australia's proposed digital duty of care, which would make online services prevent foreseeable harm. Watch whether regulators cite it as nudify apps face new rules.
Key facts
- More than 7,200 adults surveyed in the US, UK and Australia
- 7% experienced AI-generated image-based abuse since turning 18
- Almost 87% of victim-survivors reported at least one impact
- Men 10.2% versus women 3.8%
- Led by Professor Nicola Henry of RMIT University with Google support